Contribution to the launch
of the aircraft of the future.

On Saturday 12th of December 2012, in the Istres sky, the nEUROn takes off for the first time at 8:20 AM... This European demonstrator managed by Dassault Aviation allows France to lead the path in the Unmanned Combat Air Vehicles (UCAV) sector. To match the extent of this event, a cross-media communication campaign has been set up between December 13th and December 29th: news magazine, TV, web and various digital forms of advertising.

The advertising saga of the most advanced current combat aircraft.

Boost the high-tech industry image on television.

Transfers of technologies in order to improve the dreary life.

Case studies

apg apg dassault dassault eurenco eurenco Eurosam Eurosam mbda mbda